Prediction: Apple’s Bringing Dinosaurs To Your Living Room To Flex Its New VR Headset 👀
Prediction: Apple’s Bringing Dinosaurs To Your Living Room To Flex Its New VR Headset 👀
Imagine this: Prehistoric Planet on your couch. Dinosaurs in your living room. An IMAX 3D experience, right at home.
Prediction: Apple’s Bringing Dinosaurs To Your Living Room To Flex Its New VR Headset 👀
Imagine this: Prehistoric Planet on your couch. Dinosaurs in your living room. An IMAX 3D experience, right at home.
All of this is set to be the first media experience on Apple's rumored VR headset.
Of course, CGI dinosaurs are always dope cannon fodder for immersive experiences. Felix & Paul did this back in 2018.
But with Jon Favreau, David Attenborough and Hans Zimmer in the mix – it’s going to be pure audio-visual umami, designed to push the limits of those insanely high resolution Apple headset displays.
The live-action plates are captured with Apple's custom VR camera, which is rumored to be built around their iPhone computational photography pipeline (more deets in my prior post below).
And the content? My prediction is it’ll be Stereoscopic VR180 content. Not 360 video, not volumetric, and definitely not NeRFs as some folks are predicting.
Why not real-time or volumetric media? With 4K resolution per eye and the constraints of a mobile GPU, offline media is the best way to get the most detailed visuals to show off the display.
Why not 360? Because let’s face it, swivel chair VR always kinda sucked. Wouldn't you rather kick back and be told a story than engage in a 'where is waldo' adventure figuring out where to look? Apple patents 10,986,330 seem to support this.
We’re on the cusp of the spatial computing renaissance. It feels like 2017 again, doesn't it?
Stay tuned over the next week as I share deeper thoughts and predictions about Apple’s VR headset and spatial computing strategy. And make sure to check back after WWDC for a post-launch analysis next week.
Meanwhile, here’s some predictions on Apple’s VR media strategy:
😎 So I’m hearing that Apple is working on VR media content. What?! Think exceedingly high resolution stereoscopic VR video for their long rumored XR headset.
🧠 Rumor or reality — who can ever be sure? But… I’m told they’ve build a new immersive capture platform around Apple’s… twitter.com/i/web/status/1…